Level Up Your Marketing With CoSchedule

Written by on 25 January 2019

Up Your Marketing to Next-Level Status

Looking for a way to take your marketing to the next level? In need of a dynamic, user-friendly, and flexible calendar marketing tool to keep you and your team on track? Look no further than CoSchedule, an interactive calendar marketing tool that has everything you need, plus some things you didn’t even realize you needed. At Tha Afterparty Radio, we love CoSchedule to keep our content flowing, timely, and organized to meet our daily, weekly, monthly, and quarterly goals to help increase our reach and boost audience engagement.

The interactive calendar is masterfully laid out, making it easy to use for individuals and  teams to easily disperse duties and keep everybody on task. One of the best things about CoSchedule is the fact that it keeps everything in one place, so you don’t have to hunt down dozens of emails or make endless notes that end up all over the place. All of your marketing is kept together neatly, so you can focus on the real goal of marketing and growing your business, which has been a pivotal driving force behind our brand’s success.

Team Spirit

Yes, CoSchedule is great for individuals, but it is specially designed to be shared with a team by making it a breeze to create and assign tasks to various players to distribute the workload. For example, our program director will create a task to write a blog post about one of our upcoming events, set a deadline for the post and assign it to a team member. Once it’s finished, it can be checked off, and we can do this for multiple people. This makes it extremely easy to ensure everybody is on the same page. No need to call, text or email — it’s all right there before your very eyes.

Tools Galore

What sets CoSchedule apart from other products is not only its full slate of useful tools but how seamlessly they work together to make the calendar that much more powerful. We’ve synced our blog directly to CoSchedule where we can conveniently write, edit and share our content. And, if that’s not good enough, there’s a handy little thing called the Headline Analyzer that will weigh and score our headlines to make sure they stand out and drives eyes to our blog. It’ll tell us what works and what doesn’t, so we can make needed adjustments. How cool and helpful is that?

One feature that we particularly love is the fact that we can sync all our social media networks to the calendar, which eliminates the need to send a message individually to all our social media accounts. This saves valuable time that can best be spent elsewhere. To save even more time, CoSchedule allows us to send social media messages in bulk where we can send out dozens at one time. Check out the example of a social campaign below.

Once our post is written and and we’ve create the social media message, we can choose which of our social media accounts to send it to and publish immediately or schedule it to go out at a later time or even a different day. And, when we really, really love particular social media messages, we’ll re-send them using the ReQueue feature. It considers our unique social schedule, then uses Best Time scheduling to send our messages at the best time, so they perform at an optimal level while filling out gaps in our calendar. It doesn’t get much easier than that.

Powerful Reporting and Analytics

Once we’ve got our content flowing, our teamwork going and sharing all over the place, we can see how our content is actually doing with CoSchedule’s analytics. We receive an easy-to-read, detailed social engagement report with all the pertinent info. With this feature, we receive an engagement rate and info on overall engagement, as well as how we’re doing across your individual social media accounts. We can filter to look at specific time periods and more. The report is a great way to see where we’re achieving and where we can use some work to meet our goals.

CoSchedule, by far, has been the best way to take Tha Afterparty’s brand to the next level without all the guesswork since it does it all for us. The marketing tool has helped us tremendously to figure out what’s working and what’s not, so we can produce the results that we want, and we think it can do the same for virtually any brand, company, business or entrepreneur.

Give CoSchedule a shot and you’ll be amazed at how much easier and efficient your marketing can become. Visit the website to check it out for yourself to see how you can take your marketing to next-level status.

 


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